October is Breast Cancer Awareness Month which shines a spotlight on the most common cancer in women in the UK – with one woman diagnosed every 10 minutes. As well as offering some of their most popular products in limited edition pink packaging, many of our favourite beauty brands are also donating a portion of proceeds to breast cancer charities in a bid to help fund research and end the disease.
Leading the pack are The Estée Lauder Companies (which includes brands such as Bobbi Brown, Origins, Darphin, Jo Malone, Aveda, MAC and La Mer) who have long partnered with the Breast Cancer Research Foundation to help create a breast cancer-free world. To date, the beauty giant’s Breast Cancer Campaign has raised more than $89million to support global research, education and medical services. This year, they’re also raising awareness by hosting Time to Unite – a live virtual self-check event on 21 October.
Aiming to connect, unite and empower, Time to Unite will feature special guests, such as the campaign’s Global Ambassador Elizabeth Hurley and TV personality Alesha Dixon, as well as health care professionals, to explain how viewers can examine themselves. It’ll also share inspirational stories from survivors, such podcast host, Lauren Mahon, and Black Women Rising founder, Leanne Pero.
Time to Unite is aiming to be the largest ever self-check event – a feat which could make a massive difference. But as well as tuning in, you can also fill your beauty shelf with the following products in the knowledge that you’ll be supporting key breast cancer charities.
Intral Redness Relief Soothing Serum
Designed to reduce redness and soothe your skin, Darphin’s serum blends hawthorn, camomile and peony extracts into a formula which shields you from harmful environmental damage. But it also hydrates too, leaving skin feeling comfortable and nourished. However, this month, if you purchase the serum you’ll also be soothing your conscious, as 20% of proceeds from its sales will be donated to the Breast Cancer Research Foundation.
Breast Cancer Awareness Advanced Night Repair Serum
Offering the same hard-working formula but in an eye-catching pink bottle, Estée Lauder’s powerful hyaluronic acid serum reduces the appearance of fine lines while you sleep, so that you wake up with more youthful looking skin. 20% of proceeds from each sale are pledged to the Breast Cancer Research Foundation as part of Estée Lauder’s on-going charity campaign. However, each bottle also comes with an adjustable pink ribbon bracelet, which can be worn to show your support for the cause.
Limited Edition Pro-Collagen Marine Cream
Elemis’ best-selling day cream has been clinically proven to reduce the appearance of fine lines and wrinkles, but it’s also a pretty addition to your bathroom shelf. The bespoke watercolour ombré look is designed to signify unity, empathy and progression in support of breast cancer research, and £10 from every sale of the limited edition super-sized pink pot is being given to Breast Cancer Now. Regardless of sales, Elemis have pledged to give £40,000 to the charity, so snap up one now.
Blooming Lip Duo
Supporting Estée Lauder’s Breast Cancer Campaign, Origins will be selling its Blooming Lip Duo – a pairing of the Blooming Sheer Lip Balm in Pink Blossom and the Blooming Shine Lip Glaze in Rose Blush. Both are made from formulas using reclaimed flower petals and discarded flower wax from perfumeries, which are then repurposed into luxury lipware. Best of all, 100% of proceeds from every sale go towards the Breast Cancer Research Foundation.
BBB London x FD Future Dreams Brow Palette
Blink Brow Bar London has collaborated with cancer charity Future Dreams this month to create a new, limited edition brow palette. It’s a project close to the brand’s heart – Managing Director Taj Giles was diagnosed with breast cancer herself this year and lost most of her hair (including her eyebrows) as a result of chemotherapy. 50% of proceeds from all sales with be donated to Future Dreams, which dedicates itself to helping those who have been touched by breast cancer.
Powerful Pinks Lip Colour Duo
In support of Breast Cancer Awareness Month, Bobbi Brown is once again launching its Powerful Pinks Luxe Matte Lip Colour Duo. Coming in two pink-hued shades – Boss Pink and Razzberry – the lipsticks offer full coverage, a lightweight feel and 12 hours of high impact cover. But they also offer that satisfying feeling of doing good, as Bobbi Brown is donating the full retail price (minus VAT) to the Breast Cancer Research Foundation.
Pink Collection x Take Control Now Hairdryer & Straighteners
GHD has partnered with Breast Cancer Now to launch Take Control Now – a campaign designed to raise awareness around the importance of checking your breasts. As part of the campaign, GHD will be donating £10 from every sale within the brand’s new pink collection to Breast Cancer Now. This range includes 3 products – the Helios hairdryer, the Platinum+ straightener and the Gold straightener – all of which come in a pretty powder-pink shade.
Limited Edition Hand Relief Moisturising Cream
With a sweet but soothing cherry almond aroma, this moisturising cream is perfect for protecting and softening dry, winter-worn hands. The cream is infused with Andiroba oil, as well other plant hydrators, to help nourish the skin. In fact, 95% of its ingredients are naturally derived. Aveda is donating £5 from the sale of each tube to the Breast Cancer Research Foundation, with an overall goal of raising £325,000 globally to help fund cruelty-free breast cancer research.
Crème de la Mer Moisturising Cream
La Mer is donating 50% of the sale price of its iconic moisturiser to the Breast Cancer Research Foundation this month. Not that you’d need an excuse to buy it – this cream is legendary within the beauty world. This status is thanks to its ingredients of regenerative Sea Kelp and La Mer’s Miracle Broth™ – a cell-renewing elixir than heals and transforms the skin. What’s more, despite its richness, it’s also wonderfully lightweight and silky.
Peony & Blush Suede Cologne
This elegant floral fragrance, which combines blooming peonies with notes of jasmine, rose, gillyflower and soft, blush suede, has long been a favourite amongst the British brand’s devotees (particularly those set to walk down the aisle). This month, however, Jo Malone London will also be donating £20 from every UK sale to The Breast Cancer Research Foundation, giving us just one more reason to love the scent.